Heads up, website and blog owners!
Whether SEO is important to you or not, Google’s newest algorithm will affect you. As of April 21st, 2015, Google is now penalizing websites that aren’t mobile-friendly.
This means that if your website does not resize to fit the width of your mobile device, including a phone or tablet (or your browser as you slide the width back and forth — do this on my website for an example), it might affect your website’s placement in search results.
How do you find out if your website is ready for Mobilegeddon? Designers typically charge extra for a mobile-friendly website (I have this as an add-on, too), because it’s not easy getting to the green level on Google’s Page Speed Insights.
Still not sure if you paid for a mobile friendly design or not? Google has an easy way to find out if your website is mobile friendly or not. Simply visit this link, and enter your website URL. Plug in your homepage and other pages on your website while testing, because even if your homepage is optimized, you’ll still suffer if the others aren’t.
Having a mobile-responsive website isn’t everything. It should be friendly, too. Tap targets should be spaced apart to adequately accommodate finger tips. Font sizes should be large enough to read, but not too big. Viewports must be set so that all content fits perfectly within the parameters.
Going mobile-friendly isn’t easy, but it’s now a must, unless you want to lower your search result rankings to embarrassing levels. Yikes!